Sales and Advertising

Growth, profitability, and success start with repeat business. Customer retention is the key to last in real estate, most realtors are not achieving it though. Acquiring a new business is ten times harder than keeping your past clients. Clients’ trust is the most valuable asset to realtors. While a remarkable …

Contrary to what many assume, real estate selling is a tough job. As an agent, you are only paid for the results you deliver, not how hard they work. You’ll feel even worse when thinking about hundreds of agents out there competing for leads, and shall I remind you that …

Though the world is going entirely digital, direct mail materials are still in use. It seems that no technology could have beaten these elegant pieces of paper. Local marketing materials like postcards and brochures have high lead generation potential – a quality that makes them a can’t-miss choice for the …

Bringing targeted attention to real estate listings is the starting point for attracting qualified buyers. With the Covid-19 pandemic impacting the real estate market, many sellers and agents have to deal with a big challenge – how to sell fast. Due to uncertainty about the future of the housing market, …

Though the experience of selling a house has become much different from what it used to be in the last year, agents are still listing the houses for sale and property deals are still happening. Due to the effect of the Covid-19 pandemic on the housing market, many people are in a …

Do you have any idea how expert real estate prospecting ideas can influence your income? We often hear that working in real estate means making a ton of money. It is true provided that you have enough leads in the pipeline. Though some people prefer to do it themselves, still the majority …

Customer retention is the key to success in real estate. How long could you retain your past clients? What percentage of your former clients have returned to you for their next deal? While almost all home sellers say they’ll work with their former real estate agent again, in reality, only …

Can’t you make it selling your real estate listing? What if your listings end up “expired” rather than “sold”? Don’t panic! Even in a seller’s market, only about half of the properties listed on the market sell. There are a couple of possible reasons for that. Let’s see where exactly …

Real estate print marketing is an absolutely crucial promotional medium for every real estate business. You probably question whether print marketing is still relevant in the digital age. The dominance of the internet is an undeniable fact. If you are to stand out above the rest of the competitors in …

Developing unique, original, and creative real estate marketing solutions that stand out among the rest is not easy, especially when you have to spend most of your time with your clients. On the other hand, excessive repetition causes marketing fatigue. Your business will soon fade into the background if you …