Marketing Tools

Designing a suitable flyer is one thing, and where to put or distribute it is another. You may have designed a great flyer but not placed it in the right place. This will make the huge potential of that flyer wasted and your efforts to promote yourself will not be …

The real estate industry is one of the few brick-and-mortar sectors that still relies on outdoor signage. Real estate signs are especially important for local businesses because they can increase the visibility of a brand in a certain area as well as trigger word of mouth. If you run a …

Before discussing the importance of branded business stationery in today’s world, let me ask you something. What do you do if you receive an email from an unknown sender? Do you open it? Probably not. So why not put the same level of attention to details of the print marketing …

Real estate marketing doesn’t have to be hard and expensive. Word of mouth (WOM) is a simple, almost free, and highly effective marketing strategy that is still a big source of income for real estate agents and brokers. Long before the internet, broadcasting, and even print transformed the business world, …

Real estate marketing tools come and go, but some have stood the test of time. What’s so special about them? A real estate brochure is one of those old tactics that have been proven successful in capturing the attention of prospects, especially in the case of emerging businesses living on …

A real estate door hanger is indeed a unique way to capture prospects’ attention. If you are looking for a perfect option for neighborhood-specific marketing, don’t miss this article. You have probably tried different direct mail marketing forms like real estate postcards to reach new clients in a certain geographical …

Your listing is not selling? Whether you are a newbie or an experienced agent, sometimes things are not going well. The right marketing strategy, however, can help make it fast. Real estate sign marketing is a time-tested method to get a property seen by qualified buyers and seal the deal …

Creating customized real estate property books is one of the best ways to maximize your listings exposure, build brand awareness in a certain geographical farm, increase brand recognition among the people living in the neighborhood, and inform prospects about the distinctive aspects of your customer service. Custom-printed property books are …

Not long ago, outdoor signage was the most used marketing strategy. Real estate yard signs like For Sale signs and sandwich board signs were set up in front of properties for sale both to advertise the listings and to provide the listing agent’s contact information to those who walked or …

Hasn’t your direct mail marketing strategy yielded the results expected? You aren’t alone. Like many other agents, you probably read a couple of online articles about how direct mailers can make a big comeback and told yourself, “It’s worth a try.” After your flawless strategy turned out to be a …